Wirk
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Measure

See which marketing actually brought in sales

Orders from your store and website are matched to the message, campaign or channel that led to them, so your reports show revenue, not just clicks.

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How it works

  1. 1

    Orders come in

    From Shopify, WooCommerce or the tracking script on your site.

  2. 2

    Each one is credited

    To the last message the customer clicked within 7 days, else the last one they opened within a day, else the order's own source.

  3. 3

    Read it by channel

    Email, WhatsApp, SMS, ads, social and organic, with refunds taken off.

What you get

Revenue by channel

One view of what each channel brought in, in your currency.

Per campaign and journey

Every campaign and journey shows the orders it led to.

Refunds included

A refund comes off the same channel as the order it refunds.

Templates to start from

Ready-made workflows that ask a few questions and do the rest. You can also just ask in your own words.

Planning

Campaign brief

Objectives, audience, message, channels, timeline and KPIs for a launch or seasonal push.

See template
See all templates

Works with

ShopifyKeeps your customers, orders, refunds, abandoned checkouts and products in Wirk, so journeys can thank buyers, win back lapsed ones and recover carts.WooCommerceKeeps your customers, orders, refunds and products in Wirk, so journeys can thank buyers and win back lapsed ones.Meta AdsCreates Facebook and Instagram campaigns and post boosts, paused, from the campaign templates, and reports how they do.Google AdsCreates Google Search campaigns with keywords, ads, sitelinks and callouts, paused, and suggests budget changes for your approval.

Related features

Shopify and WooCommerce

Bring a year of products, customers and orders from Shopify or WooCommerce into your contacts, then use them for cart rescue, coupons, scores and revenue reports.

Predictive scores

Every contact gets RFM, churn risk, predicted lifetime value and purchase likelihood, each with the reasons behind it, so you can target the right people.

Website tracking

One script on your site records visits and events, and once a visitor is known their browsing joins their profile for segments, journeys and revenue reports.

Questions

How is an order credited?

To the last campaign or journey message the customer clicked within 7 days, else the last one they opened within 1 day. Otherwise the order's own source (ads, social) is used, or it counts as organic.

Which stores does it work with?

Shopify and WooCommerce, plus any website with the tracking script sending purchase events.

Try it with your own business

Connect your accounts, ask for what you need, and approve it before anything goes out.

Join the waitlist

Invite-only beta. We're letting people in gradually.