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Ads

Ad audiences that keep themselves up to date

Pick a segment, such as recent buyers or people likely to buy, and keep it in sync with a Meta or Google customer list. People who join or leave the segment are added or removed every day.

Join the waitlist See templates

How it works

  1. 1

    Pick a segment

    Any segment from your contacts.

  2. 2

    Approve the first upload

    Turning sync on goes through Approvals, like any change to your ad accounts.

  3. 3

    It stays current

    Once a day, people who entered or left are added or removed.

What you get

Consent first

Only people with marketing consent are sent, and anyone who withdraws it is removed.

Hashed before upload

Emails and phone numbers are hashed before they leave the platform.

Clear when it breaks

If the ad account connection stops working, sync pauses and tells you.

Templates to start from

Ready-made workflows that ask a few questions and do the rest. You can also just ask in your own words.

Ads

Meta ads campaign

Objective, audiences, budget split and ad copy for Facebook & Instagram — created paused.

See template
Ads

Google Search campaign

Keywords, ad groups, responsive search ads and negatives for a product or city page — created paused.

See template
See all templates

Works with

Meta AdsCreates Facebook and Instagram campaigns and post boosts, paused, from the campaign templates, and reports how they do.Google AdsCreates Google Search campaigns with keywords, ads, sitelinks and callouts, paused, and suggests budget changes for your approval.

Related features

Ads

Google Search and Meta campaigns drafted by AI, created paused in your own ad accounts and kept under a daily spending limit that you set yourself.

Predictive scores

Every contact gets RFM, churn risk, predicted lifetime value and purchase likelihood, each with the reasons behind it, so you can target the right people.

Revenue by channel

Each order is credited to the campaign or journey message that led to it, or to ads, social or organic, so you see revenue by channel, minus refunds.

Questions

Which ad platforms?

Meta and Google customer lists, through your own ad accounts.

Does it change my campaigns?

No. It only keeps the list up to date. Campaigns are still created paused and approved by you.

Try it with your own business

Connect your accounts, ask for what you need, and approve it before anything goes out.

Join the waitlist

Invite-only beta. We're letting people in gradually.